Berenson
About Berenson Company
Website
Platform
Integration
Challenges
They sought to improve their online store’s performance and ensure smooth data flow between their ERP (Epicor Prophet 21) and their ecommerce platform BigCommerce.This transformation was geared toward providing distributors with better operational efficiency and a smoother ecommerce experience.
Berenson’s ecommerce store was running on Javascript, posing several challenges. They needed to overcome the following issues:
Addressing Migration Challenges
Ensuring a seamless transition of products and customer data from Prophet 21 to BigCommerce while minimizing disruptions.
Implementing Dynamic Pricing
Product Customization
Customized product variants selection on the Product Detail Page, including assembly products and job tag customization.
Enhancing Product Customization
Enabling customers to easily select customized product variants on the Product Detail Page, including options for assembly products and job tag customization.
Improving User Experience
Enhancing the user experience through dynamic content integration on static pages via Page Builder and streamlining the selection of default billing addresses during the checkout process.
Streamlining ERP Integration
Integrating Epicor Prophet 21 with DCKAP Integrator for real-time data synchronization across critical business functions, ensuring efficient operations.
Solutions
Klizer revamped Berensen’s BigCommerce website, implementing the following to tackle their challenges:
Ecommerce Implementation
We meticulously designed and constructed a fully functional and responsive ecommerce website, concurrently modernizing the website’s design and seamlessly integrating graphical elements.
Customer Registration
Customized registration forms were created for both B2B and B2C customers, offering different prices for guest users, retailers, and dealers.
Enhanced Search
Product Detail Page
Extensive customization on product pages introduced dynamic pricing, product type selection, and bulk purchase discounts, contributing to a more versatile shopping experience.
Cart and Checkout
My Account Page
ERP Integration
Continued Support and Maintenance
Our team conducted thorough testing to ensure seamless functionality. Furthermore, we continue to provide comprehensive support and maintenance to uphold the website’s operational excellence.
Result & Key Metrics
The responsive design and improved features led to a better user experience across devices.
Dynamic pricing based on customer attributes provides personalized pricing for customers.
Real-time synchronization between BigCommerce and Prophet 21 enhanced operational efficiency.
The customized features, including product variants and job tags, improved customer engagement.
Accurate and consistent data flow between critical points improved decision-making and customer service.
Deploying DCKAP Integrator, which facilitated seamless integration between Epicor Prophet 21 and BigCommerce, enhancing Berenson’s online presence.
Impact
