Overview

Content shouldn’t be trapped in rigid templates or stuck waiting for dev cycles. If your current CMS feels like a bottleneck — slow to update, scattered across platforms, or impossible to localize at scale — it’s time to rethink your setup.

This webinar is your deep dive into how Contentful, the modern headless CMS, helps you simplify content operations, centralize control, and deliver consistently across every channel.

Hosted by Kiran Kumar Madatha, this session is built for marketing, product, and eCommerce leaders who are ready to move beyond the “one-size-fits-all” CMS. We’ll explore how an API-first, structured content model lets you move faster, scale smarter, and stay future-ready — without disrupting your existing tech stack.

From click-to-edit live previews to AI-powered content creation and smart image optimization, we’re breaking down how teams are using Contentful to cut publishing times, boost collaboration, and deliver personalized, on-brand content everywhere your customers are.

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Key Takeaways

Here’s what you’ll learn in this session:

  • 01

    Why traditional CMS platforms slow you down and how a headless CMS removes those limits.
  • 02

    How an API-first approach delivers content instantly to any channel, from web to IoT.
  • 03

    The role of structured content modeling in scaling and localizing faster.
  • 04

    How Live Preview and Contentful Studio cut dev dependency and speed up publishing.
  • 05

    Ways to use AI-powered tools for SEO, localization, personalization, and asset optimization.
  • 06

    How to design automated, role-based workflows for faster, compliant content delivery.
  • 07

    Best practices to integrate, scale, and future-proof with Contentful.

Panelist

Kiran Kumar Madatha
Software engineer

Kiran is a Contentful Certified Developer at Klizer with 4 years of experience. With a focus on improving skills in Next.js and headless commerce solutions, Kiran is an integral part of the Center of Excellence (COE) team. Passionate about leveraging the power of headless CMS, Kiran continuously works to optimize processes and enhance the quality of web applications.

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