BigCommerce and Shopify are both popular ecommerce platforms and both platforms have their strengths and weaknesses. BigCommerce is known for its scalability and robust features, whereas Shopify is renowned for its user-friendly interface and extensive app ecosystem. BigCommerce to Shopify migration can be a good idea for online retailers who desire a more intuitive admin panel.
Pre-Migration Preparation
Step 1: Backup Your Data
Before you begin the migration process, your first step is to create backups of all your data. This includes necessary information like product information, customer details, order history, and any other relevant data. In the event of common issues during migration, having a backup ensures that you can revert to the previous state.
Step 2: Take Inventory of Your Current Setup
List and document your current integrations, customizations, and third-party apps from BigCommerce. This information is essential when setting up your new Shopify store to ensure a seamless transition.
Step 3: Notify Stakeholders and Customers
Inform your team, stakeholders, and customers about the upcoming migration. Transparency is the key and providing updates on the process will help manage expectations and reduce potential disruptions to your online business.
Step-by-Step Process of BigCommerce to Shopify Migration
Step 4: Setting Up Your Shopify Store
Create a Shopify Account
Your next step would be to create a Shopify account. If you don’t already have an account, sign up for a Shopify account. Select a plan that corresponds to the requirements and objectives of your business.
Select a Shopify Theme
Choose a theme for your new Shopify store. Shopify offers a range of free trial and premium themes that you can customize to match your brand.
Configure Basic Settings
Set up basic configurations such as your store name, currency, and shipping options. Ensure your store’s URL structure is similar to your BigCommerce store to minimize SEO impact.
Related Read: Shopify Store Development Guide [Steps + FAQs]
Step 5: Data Migration
Product Migration
- Export Products from BigCommerce: Using the export data functionality in your BigCommerce admin panel, export your product data in a CSV file. This file will include details like product names, descriptions, prices, and images.
- Import Products to Shopify: In your Shopify admin section, navigate to the products section and use the import tool to upload the CSV file. Shopify provides a template for product CSV files, so ensure your data aligns with their format.
Customer Migration
- Export Customer Data from BigCommerce: Export your customer data, including names, email addresses, and order history, from BigCommerce.
- Import Customer Data to Shopify: In the Shopify admin, go to the Customers section and use the import tool to upload the CSV file containing your customer data.
Order History Migration
- Export Orders from BigCommerce: Export your full BigCommerce order history, including order details, payment, and shipping info.
- Import Orders to Shopify: Use the import tool in the Shopify admin to upload the CSV file containing your order history.
Step 6: Customizations and Integrations
Recreate Custom Pages and Content
If you have custom pages on your BigCommerce store, recreate them on Shopify. This includes landing pages, about us pages, and any other content unique to your business.
Integrate Third-Party Apps
Find Shopify-compatible apps with functionalities similar to those on BigCommerce. Install and configure these apps to ensure a seamless transition process.
Update Payments and Shipping Setting
Configure your payment and shipping settings on Shopify to match your previous setup on BigCommerce. Configure all integrations with payment gateways and shipping carriers.
Step 7: Testing
Test Your Shopify Store
Test all aspects of your Shopify store, including product pages, checkout, and custom features, before going live. This step is crucial to identify and fix any issues before customers interact with your new site.
Check for Broken Links and Redirects
Use tools like Google Search Console to identify any broken links resulting from the migration. Set up 301 redirects for pages that have changed URLs to maintain SEO authority.
Also Read: Shopify Testing
Step 8: Go Live
Announce Your New Shopify Store
Once you have thoroughly tested and are confident in your new Shopify setup, proceed with the final step: go live. Make an official announcement to your customers and stakeholders about the migration.
Monitor Performance
Keep a close eye on your Shopify store’s performance in the days and weeks following the migration. Monitor vital metrics such as website visits, conversion rates, and customer feedback.
Post-Migration Optimization
Step 9: SEO Optimization
Optimize your Shopify store for search engines by updating meta titles, descriptions, and image alt text. Submit a new sitemap to search engines to ensure they crawl and index your updated pages.
Step 10: Customer Support and Communication
Be prepared to provide an additional customer support team during the transition period. Address any issues promptly and maintain open communication with your customers.
Step 11: Evaluate Performance Metrics
Continuously monitor and evaluate the performance of your Shopify store. Utilize analytics tools to monitor key performance indicators and inform data-driven improvements.
Comparison of BigCommerce and Shopify Features
BigCommerce and Shopify platforms differ in terms of features, pricing, customization options, and user interface. Here’s a breakdown of some key distinctions between BigCommerce and Shopify:
| Aspect | Shopify | BigCommerce |
| Ease of Use | Shopify is known for its user-friendly interface and it is considered more intuitive. | BigCommerce is user-friendly but may be more challenging for beginners. |
| Pricing | Tiered pricing model: Basic, Shopify, Advanced. Transparent pricing with additional transaction fees for external payment gateways. | Tiered pricing: Standard, Plus, Pro. Higher monthly fees but no additional transaction fees for third-party gateways. |
| Transaction Fees | Applicable with external payment gateways, decreases with higher-tier plans. | No extra transaction fees, but base monthly fees are typically higher. |
| Themes and Customization | This platform offers a wide range of professionally designed themes with free trial and premium options. | This platform provides customizable themes with a focus on modern, mobile-responsive designs. Fewer themes than Shopify but substantial customization options. |
| App Ecosystem | It offers an extensive app ecosystem for enhancing store functionality. Shopify App Store covers marketing, analytics, shipping, etc. | A growing number of apps, but not as extensive as Shopify’s. It covers essential functionalities and integrations. |
| SEO Capabilities | Strong SEO features with customizable title tags, meta descriptions, and clean URLs. URL structure may be less flexible. | Robust SEO capabilities allow optimization of product pages, categories, and content. More flexible URL structure compared to Shopify. |
| Abandoned Cart Recovery | It is Available in higher-tier plans. Automated emails to recover lost sales from customers with items in their carts. | A standard feature in all plans, helping re-engage potential customers who did not complete their purchase. |
| Scalability | Suitable for businesses of all sizes, known for scalability. | Scalable with the ability to handle larger product catalogs and high-volume sales. |
Methods for migrating from BigCommerce to Shopify
Migrating from BigCommerce to Shopify involves several methods and crucial steps to ensure a smooth transition of your ecommerce store. You can choose the best way from the following good options for migrating from BigCommerce to Shopify:
Manual Migration
Manual migration can be a daunting task and involves a labor-intensive process. That includes manually copying and pasting data from BigCommerce to Shopify. While it provides complete control over the transfer, it is considerably time-consuming and may not be practical for large store owners.
Automated Migration
Automated migration utilizes specialized tools or services designed for BigCommerce to Shopify transfers. This method streamlines the process. Automating data transfer to minimize errors, though it may come with subscription fees for the migration tool.
CSV Import/Export
CSV import/export involves exporting the following data from BigCommerce in CSV format and using Shopify’s import tools. CSV import/export offers the easiest way to transfer bulk data types but may not cover all the customization aspects.
Design and Theme Migration
Design and theme migration require recreating the visual elements of the BigCommerce store on Shopify. This guarantees a uniform user experience but requires manual adjustment of design elements and potential rebuilding of features.
Using Professional Assistance
Hiring Shopify developers for the BigCommerce to Shopify transition leverages professional expertise. It ensures a smoother and well-managed migration. However, it comes with additional costs for professional migration services.
Post-Migration Tips for a Successful Transition to Shopify
Thoroughly Test Your Shopify Store
After the migration, conduct extensive testing on all aspects of your Shopify store. Which includes product pages, checkout process, and any custom functionalities. Identify and address any issues promptly.
Check for Broken Links and Implement Redirects
Use tools like Google Search Console to identify broken links resulting from the migration. Implement 301 redirects for pages with changed URLs to maintain SEO authority.
Optimize for SEO Rankings
Update meta titles, descriptions, and image alt text to optimize your Shopify store for search engines. Submit a new sitemap to ensure search engines crawl and index your updated pages.
Monitor Performance Metrics
Keep a close eye on key performance indicators such as website traffic, conversion rates, and customer feedback. Use analytics tools to assess the impact of the migration on your store’s overall performance.
Address Customer Inquiries Promptly
Be prepared to provide additional customer support during the transition period. Address any customer inquiries or issues promptly to maintain customer satisfaction.
Evaluate App Integrations
Review and optimize the third-party migration apps you’ve integrated into your Shopify store. Ensure they are functioning correctly and contribute positively to your store’s performance.
Update Payment and Shipping Settings
Verify and update your payment and shipping settings on Shopify to match your business requirements. Confirm that all integrations with payment gateways and shipping carriers are properly configured.
Revisit Design and Customization
Fine-tune the design and customization of your Shopify store. It aligns with your brand and provides an optimal user experience. Implement required changes according to feedback from users and results from testing.
Implement Ongoing Optimization
Continuously evaluate and optimize your Shopify store based on performance metrics and customer feedback. Regularly update content, products, and promotions to keep your extensive app store fresh and engaging.
Backup Your Data Regularly
Continue to maintain regular backups of your Shopify store data. This ensures you have a safety net in case of any unforeseen technical issues or data loss.
Concluding the Transition from BigCommerce to Shopify
The BigCommerce to Shopify migration process is a detailed process. That requires careful planning and execution. By following this detailed step-by-step guide, you can minimize disruptions to your business and maintain customer satisfaction, and take advantage of the benefits that Shopify has to offer. Key elements for a successful migration include thorough testing, communication, and ongoing optimization.
FAQ
What is BigCommerce to Shopify migration?
Migrating from BigCommerce to Shopify is the process of shifting an online store from BigCommerce to Shopify. It involves transferring various elements of the store. That includes product information, customer data, order history, and configurations.
Can I migrate my product data easily?
Yes, you can migrate product data by exporting it from BigCommerce in CSV format. You can also import data into Shopify using the provided data import tools. Ensure that the data is formatted to match Shopify’s requirements.
What about customer data and order history?
Export customer data and order information from BigCommerce, then import it into Shopify using CSV files. Ensure accurate mapping of data fields during the import process.
Are there tools available for automated migration?
Yes, automated migration tools are available for transitioning from BigCommerce to Shopify. These tools streamline the process, reducing manual effort and minimizing the risk of errors.
How do I ensure SEO continuity after migration?
To maintain SEO continuity, update meta titles, descriptions, and image alt text on the Shopify store. Implement 301 redirects for pages with changed URLs to preserve SEO authority, and submit a new sitemap to search engines.
Can I customize the design of my new Shopify store?
Yes, Shopify allows you to choose from professionally designed themes, and you can further customize them to match your brand. Recreate custom pages and content to ensure a consistent design experience.
How can one replicate the functionalities used on BigCommerce when migrating to Shopify?
Identify Shopify-compatible apps that offer functionalities similar to those used on BigCommerce. Install and configure these apps on Shopify to replicate the features you had on BigCommerce.
Can I get professional assistance for the migration?
Yes, you can enlist the help of ecommerce migration experts or agencies to handle the migration process. Professional assistance can ensure a smoother transition and minimize potential challenges.
Why Move from BigCommerce to Shopify?
- Themes and Customization: Shopify offers professionally designed different themes with high customization options.
- Transaction Fees: BigCommerce and Shopify platforms have fees, but some businesses prefer Shopify’s transparent pricing structure.
- SEO Capabilities: Both platforms have robust SEO features, but some businesses prefer Shopify’s approach.
- Community and Support: Shopify has a large and active community, providing resources and support.
- Abandoned Cart Recovery: Shopify offers this feature in higher-tier plans to recover potential lost sales.
- Payment Options: Shopify provides diverse payment options including its gateway and support for third-party gateways.
- Ease of Integration: Shopify seamlessly integrates with various third-party tools and services.
- Migration Support: Businesses may find Shopify’s migration tools and support services more suitable.
- Responsive Customer Support: Shopify, recognized for responsive customer support, assists businesses during and post-migration.
