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Quality Farm Supply is a provider of agricultural parts and farm supplies based in Jonesboro, Arkansas, United States, and is one of the largest providers of parts for production agriculture, farm supplies, and tractor parts. It is associated with major brands like John Deere, Case-IH, AGCO, and Massey Ferguson.

Challenges

Quality Farm Supply faced challenges with its custom platform. They needed a complete redesign of their static website to improve UX and UI. They also required data migration from their Product Information Management system to Shopify Advanced, integration of Shopify with 30,000 SKUs, and manual data entry from the outdated website. These issues led to slow data entry and errors.

Solutions

Klizer improved Quality Farm Supply's website by redesigning it for better UX and creating a customizable Shopify site. They added custom filters to the Product Listing Page for easier searches. They also developed a "PIM Integration" app that connected TriactivPIM with Shopify, allowing easy product management. The site followed web standards, included interactive forms, and enhanced shopping carts. Two search features were implemented, one for product name and another based on Make-Type-Model, which improved efficiency.

Impact

Overlapping geometric shapes in gradient colors.

Improved Search Functionality

Colorful overlapping geometric shapes.

Streamlined Product Management

Pink circle and blue square overlapping.

Better Customer Experience ​

Four colored squares in a grid layout.

Enhanced User Engagement

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