Determining the price of a product is crucial for all businesses, whether they operate traditionally or in ecommerce. A well-thought-out pricing strategy enhances the perceived value of the product. So, what exactly is product pricing? It’s the process of assigning a numerical value to a product, representing its monetary worth. You can use quantity rules and volume pricing to establish quantity requirements or price breaks for your B2B Shopify orders, leveraging Shopify Plus Pricing Features.
For example, if you want to sell a product in increments to your B2B customers or need to limit the amount of product a customer can purchase at the same time, then you can set quantity rules.
If you want to offer price breaks to customers who purchase a certain quantity of a product, then you can set volume pricing. Volume pricing and quantity rules are managed together but can be used independently.
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How Do You Set Quantity Rules for Your Products?
Quantity rules let you set restrictions on the number of items a B2B customer can purchase in an order. You might use quantity rules to require customers to purchase in certain increments, set a minimum order quantity for a product, or set a maximum order quantity to limit the number of products a customer can purchase.
When you create quantity rules, the increment and minimum are required, whereas the maximum is optional. By default, the increment and minimum are set to 1 and can be changed. You can set a quantity rule on its own for a variant or combine it with volume pricing.
Review the following table for more information on the description and requirements for each value:
| S. No | Value | Description | Requirements |
|---|---|---|---|
| 1 | Increment | The default for this field is 1, which represents the number of items a product variant can purchase if the variant only sells in multiples of a set quantity. | An increment must be a positive whole number of 1 or greater. |
| 2 | Minimum (or minimum order quantity) | The customer can purchase the fewest number of items of a product variant at the same time. The default for this field is 1. | A minimum order quantity must be a positive whole number equal to or greater than the increment and a multiple of the increment. |
| 3 | Maximum (or maximum order quantity) | The customer can purchase a maximum number of items of a product variant at the same time. The default for this field is null or left blank. | A maximum order quantity can be blank or a positive whole number that’s equal to or greater than the minimum and is in multiples of the increment. |
You can set quantity rules in the Catalogs section of your Shopify admin or by importing a CSV .
Note: All quantity rules set in your catalogs apply to each product’s variants independently, not to the product as a whole.
For example, if you set a minimum quantity rule for a product with multiple color variants, then the customer should purchase at least that quantity of the same color variant.
Steps
- From your Shopify admin, go to Products → Catalogs.
- Click the catalog that you want to edit.
- Click Manage → Manage products and pricing in the Products and Pricing section.
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Do either of the following:
- Hover over the product to set quantity rules for all product variants.
- To set quantity rules for a specific product variant, click the link to the variants underneath the product name and hover over the variant.
- In the Quantity rules column, click + Add.
- Update the Increment and Minimum fields from their default values if needed.
- Optional: Fill in the Maximum field to limit the variant quantity per order.
- These values might autocorrect if the entered quantity rules are invalid.
- Click Done.
How Do You Set Volume Pricing for Your Products?
Note: Volume pricing is currently in early access and is available only to certain Shopify stores. Stores with activated B2B discounts or B2B scripts do not have access to volume pricing.
Volume pricing lets you offer price breaks to customers when they purchase a certain quantity of a product in the same order. It is set at the variant level for each product.
After you set volume pricing, the price for that variant automatically converts to a fixed price, and overall adjustments aren’t applied to that variant’s price. You can add up to 10 price breaks per variant.
You can set volume pricing in the Catalogs section of your Shopify admin or by importing a CSV .
Note: All volume pricing set in your catalogs applies to each product’s variants independently, not to the product as a whole.
Steps
- From your Shopify admin, go to Products → Catalogs.
- Click the catalog that you want to edit.
- Click Manage → Manage products and pricing.
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Do either of the following:
- Hover over the product to set volume pricing for all variants.
- Click the variant link to set pricing for a specific variant.
- In the Volume pricing column, click + Add and enter Quantity and Price for Break 1.
- Optional: Click Add break to create multiple price breaks.
- Click Done.
Limitations with Volume Pricing, Quantity Rules, and Scripts
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Quantity rules and scripts
- Quantity rules apply to line items before scripts and are re-validated at checkout.
- If scripts adjust line item quantities, invalid carts can be created, which may prevent checkout.
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Volume pricing and scripts
- Volume pricing is applied before script discounts.
- If scripts change line item quantities, volume pricing does not recalculate.
Rounding Prices
Note: Only stores using Shopify Payments can use this feature.
When selling in international markets, exchange conversions can cause inconsistent price endings. Rounding rules stabilize prices after currency conversion. Rounding rules do not apply to gift cards.
Steps
- Go to Settings → Markets.
- In the Other Markets section, click Preferences.
- Select the Price rounding checkbox.
- Click Save.
Also read: Top 10 B2B Ecommerce Features For Successful Business
View Product Price Breakdowns
Your product prices for each country or region are calculated based on exchange rates, taxes, price rounding, and fixed pricing. You can view a detailed price breakdown for each market.
Steps
- From your Shopify admin, go to Settings → Markets.
- Select the market you want to view.
- Click Products and Pricing.
- Find the product and click View price(s).
- Expand the variant price to view the full breakdown.
The full product price breakdown is displayed.


